Welcome! You've Found
🖐️ 5 Bakery Marketing Memberships
The Cookie College is a collection of five different memberships developed to help you increase your bottom line as you make more 🤑 dough while makin' that 🍪 dough. Click on a membership to sign up - or scroll on for more info!
Puttin' "Business" back into Baking
Each of these memberships is designed for the hobby baker who has realized, "This hobby is costing me a fortune, I gotta make some money back." Turn the side hobby of cookies into a money-making venture with the right marketing strategies to increase lead generation and decrease marketing stress.
Make More. Bake More. Work Less.
Hey - we're the Miracle twins (that's our actual last name, weirdly). If you're here, you're considering investing in your bakery business by increasing your marketing knowledge. We're here to help.
👉 Each of these memberships will either help you optimize your workflows, learn new concepts to make online marketing more effective, help you increase your sales, or streamline your production workflow.
These memberships are built on our cumulative knowledge in marketing and sales over the last 15 years - Corrie sold cars, Heather flipped websites - and together, we can help you sell cookies. Let's get this dough!
🎁 What's Included in Each 🎁
The Cookie College is our best value, most comprehensive membership. Not only does it include the Cookie Class Kits, the Bakers Business Basics, the Digital Downloads, and the Two Dollar Transfer Club, but it also includes its own exclusive content - 80+ marketing / business courses, the private Cookie College Facebook group, the freebie photos, group challenges, study buddies, Facebook Lives, and an extra exclusive Podcast.
The Cookie College also gets everything we did offer - specifically the 2023 and 2024 Cookie Class Kits (which have now been archived from the Kits membership).
The Cookie College is $76/mo or sign up for the year and get two months free for $760.
The Cookie Class Kits are all the digital products you'd need to promote, manage, and teach a local cookie class. The Kits membership includes the 2025 Cookie Class Kits, and we threw in the Two Dollar Transfer Club - because, how fun are transfers! When you sign up, you get all of the class kits that have already dropped this year.
So if you signed up in March, you'd get a March, February, and January class for that $63/mo - that would technically make each class $31.50. Sign up in November? You'd get the 10 classes that have already dropped which would make each class $6.30. Woohoo for money-saving memberships!
The Cookie Class Kits membership is $63/mo or sign up for the year and get two months free!
The Bakers Business Basics can best be described as the marketing fundamentals - if you're new to the business side of baking, start here. The Bakers Business Basics includes the 12 Bakers Business Basics courses, and we threw in the Two Dollar Transfer Club - because, how fun are transfers!
At the completion of these foundational courses, you can snag a promotional code to get The Cookie College membership at our "grandfathered" original pricing - our thanks for doing the grunt work before you upgrade.
The Bakers Business Basics membership is $36/mo.
The Digital Downloads are graphic templates that'll help streamline your print workflow. The Digital Downloads includes the 2021 - 2023 Digital Downloads templates, the new templates (more on that below), and we threw in the Two Dollar Transfer Club - because, how fun are transfers!
And bonus - the Digi Downloads have gotten a 2024 refresh! Still accessible is the 2021 - 2023 Digital Downloads Instagram grids content, but moving forward, we'll drop a new graphic design template every month. Think business cards, cookie care cards, letterheads, printable policies, and class flyers.
The Digital Downloads membership is $10/mo, or snag it for a year and get 2 months free!
Probably the cheapest transfers you'll ever find, the Two Dollar Transfer Club includes a new transfer download a month (but you'll likely get between 4 - 8 new transfers each month). But happy day - you get any transfers that have already dropped too! Currently, with all those transfers, the cost per transfer sheet is less than a penny.
The Two Dollar Transfers Club membership is $2/mo.
🎓 Let's "Bake Down" Each of our
The Cookie College (by Sugar Cookie Marketing) is a collection of 5 different membership levels. Let's get a preview of each to find which one fits your marketing needs right now. You can easily switch between memberships once you've signed up too!
❤️ Here are Some of the Fav ❤️
Tap into the potential of Canva by learning the basics to creating flyers in this awesome app.
Using Asana, organize and streamline business workflow (so you stop forgetting orders).
Use our template to solicit class venues - wineries, breweries, coworking spaces, coffee shops.
If we buy with our eyes, good photography is the key to more sales online.
Learn the basics of making cookie content on trending platforms like TikTok.
Get the Cookie Class Kits DIY kit photos for easy up-sells with your classes!
The Cookie Class Kits are all the digital assets you'd need to plan, promote, and teach a local, in-person cookie class. Shop our supplies list, snag the cookie cutters from Sweet Pink Olive, download the PowerPoint, and copy the Copy. Also includes content from the 2 Dollar Transfers Club.
If you're a local cottage baker looking to diversify your product offering to include cookie decorating classes - you're a perfect fit. You don't need a ton of experience to teach - just a basic grasp of dough and royal icing techniques and you'll have all the digital tools need to teach.
These kits include everything you'd need to teach to an in-person local audience. This means promotional materials, social media copy, links to supplies we use, and the cookie cutters (not included), as well as the files needed to teach the class and track attendees. It makes class planning a breeze.
The Kits membership builds up throughout the year. So sign up for March's kit, get January and February kits included. Sign up in November? Get 11 kits included in your $63/mo. The more classes, the cheaper the cost per class - a cookie class win-win.
💛 Here are the Current 💛
Jan 2025
Feb 2025
Mar 2025
Apr 2025
May 2025
June 2025
July 2025
2025 August
2025 September
2025 October
2025 November
The Bakers Business Basics is 12 basic courses for beginners getting started with the marketing / business fundamentals. You will build on these “getting started” courses as you grow. Also includes content from the 2 Dollar Transfers Club + a discount for The Cookie College ($68/mo)
This membership is ideal for the baker turned new-order-taker. You know you need to get organized online, but you're not sure exactly how - start here. Each course builds on the course prior taking you through 12 foundational marketing steps.
You must learn to walk before you run. These are b-a-s-i-c courses - like "I don't have a Facebook page yet and I need one STAT" type courses. Build the basement right and the rest of the house will follow - and the Bakers Business Basics is designed to do just that.
We created this membership out of a need for folks who said "The Cookie College is too advanced for me - I need 101 courses." Knockin' these 12 courses out will set you up for a Cookie College win. Included in this membership is a discount code to get the grandfathered College rate.
💚 Here are Some of the Top 💚
Create a Facebook Page in the New Page Experience and optimize it correctly for a cottage bakery.
Create a business Instagram and connect it to your new Faceboook business page.
The intro to basic photography using a few props, natural light, and an iPhone.
Get started with Canva for easy creation of social media posts we'll post to your new socials.
Learn a few basic copy formulas to help you write captions that sell by connecting with your audience.
Work while you sleep with Facebook's free scheduling software - Facebook Planner.
The Digital Downloads are monthly graphic design templates you can edit in Canva. Business cards, flyers, care cards - this membership helps up your branding while streamlining your print workflow. It also includes the 2 Dollar Transfers.
💙 Here are Some of the Top 💙
Get STLs, cookie tags, cards, transfers, and more with these Digital Download kits!
Get Easter sales by bein' the Easter bakin' bunny! Yard egging fills yards with cookie-filled plastic eggs.
Get social - in person with this Insta-themed Canva-editable business card template!
This sweet fall treat kit includes 7 matching downloadable print materials including STLs!
Cookie Tags made easy to customize in Canva! Snag 10 cookie tags (front and back) with cute puns.
The 2 Dollar Transfer Club is a collection of 220+ transfers - and we add a new sheet (or 2, or heck - maybe even 3) a month on top of what's already there. Guaranteed the cheapest transfers you'll ever buy.
This membership is pretty basic - but the baker who likes to streamline with transfer sheets ain't basic! All of our memberships also include the Transfer Club downloads too - so rest assured, we are all workin' smarter, not harder.
Each month, you're guaranteed one new transfer sheet (and at $2/mo, it's still a steal). But we're averaging 4 - 8 transfers a month currently - the average transfer sheet is less than a penny!
We have over 220 transfers currently in the Transfer Club. With more being added each month, the price per sheet is less than a penny! New transfers are always being added, too.
💜 Here are Some of the Top 💜
The Content We Focus on
❌ Stop Struggling, Start Marketing. ❌
With a course library covering social media, photography, email marketing, in-person sales, website setup, and pricing strategies in an easy-to-digest format, these memberships take you step-by-step through your marketing strategy giving you the tools you need to be successful.
📈 If you do the work, we can guarantee an increase in sales. 📊
Two Thumbs WAY Up for the College.
The Cookie College ($76/mo) is for a baker who has the basics down but wants to grow, streamline, and optimize - a "work smarter, not harder" approach.
The Cookie Class Kits ($63/mo) is for the baker who wants to add classes to their product lineup.
The Bakers Business Basics ($36/mo) are for the baker who is moving out of "hobby" and into "business" but hasn't started just yet.
The Digital Downloads ($10/mo) are for the baker who wants to hire out graphic design for an easy drag-n-drop experience.
The 2 Dollar Transfers ($2/mo) are for the baker who wants to streamline decorating workflow.
These are not baking memberships - they're "how-to-sell your baked goods" memberships - but we do have some bake-alongs in the College-level membership ($76/mo). That said, you'll get far more from your membership if you already know the basics of baking and decorating sugar cookies.
The Cookie College is a monthly cost of $76/mo and includes the Cookie Class Kits, the Bakers Business Basics, the Digital Downloads, and the 2 Dollar Transfers.
The Cookie Class Kits is a monthly cost of $63/mo and includes the 2 Dollar Transfers.
The Bakers Business Basics is $36/mo and includes the 2 Dollar Transfers.
The Digital Downloads are $10/mo and includes the 2 Dollar Transfers.
The Two Dollar Transfer Club is $2/mo.
It's easy! The platform makes it very easy to switch between plans (and applies any leftover funds from your original plan to your new plan so you're not double billed).
Here's How: Log into your account > click on your initials in the top right corner > settings > scroll down to Billing > click Change Plan.
Heads up - you can't belong to two memberships at the same time.
Absolutely. We want this to be a place where people can learn. If you join and find out you're not ready to jump in just yet, you can cancel your monthly subscription - that'll expire at the end of your billing period.
Yearly subscription refunds are the pro-rated amount of the remaining quarters of your membership less any free months ya got when you signed up (🧮 if that sounds complicated - don't worry, I do the math calculations for ya).
Your monthly membership automatically renews every 30 days - so if you join on Jan 14th, your next renewal date will be Feb 14th. Yearly memberships renew automatically every year.
If you need to cancel, do it before your renewal date so you don't get rebilled. There are no refunds for digital products - and I want you to keep your money if you need to drop out! Canceling is easy too.
Here's How: Log into your account > click on your initials in the top right corner > Settings > scroll down to Billing > click Cancel Plan.
Due to the nature of our digital products and memberships - there are absolutely no refunds for any of our memberships. Sorry - had to bold and highlight that for the credit card companies dealing with chargebacks. 😅
However - if you're in a yearly membership and need out - we do process a refund for your remaining quarters less any free promo months you got when you signed up.
The best thing about our memberships? They're always growing with new freebies and courses that will make your marketing life easy as pie... er, well, cookies. Click the link to see the current course list!
👀 Note the different tabs for different membership levels.
(📑 psst - this link will take you to a Google sheet)
Five Membership Plans
⬇ Pick your Perfect Fit ⬇
Trust us, because we've been there. Lessons taught by bakers recorded for bakers. Marketing best practices channeled in the language cottage bakeries can understand and implement - without all the confusing acronyms in an easy Done-With-You style digital classroom.
How About Somethin' Free?
Here's some free content with tips for marketing, cookies, and whatever else we feel like typing (which could be a lot - you've been warned).
Got the boot from Castiron? Here's what to look for in your next website builder.
(choose confidently)
Instagram's newest feature could make marketing easier.
(but don't weep)
My top 12 tips to beat royal icing color bleed on decorated sugar cookies.
(but don't weep)
Bubbles bursting your bubble? Here are my tips to get rid of royal icing bubbles.
(and pop those bubs)
Getting started with sugar cookies? You're going to want to royal icing read this!
(but don't overmix)
Surround yourself with like-minded marketing-centric bakers. Bounce ideas, try new things, learn from each other, and create a community with other bakers looking to make more and work less.
Guided Instruction
🔢 Here's a quick preview of the layout of the content you'll see in the some of the courses! Some of it is filmed in front of a camera, some of it is from Facebook Lives, and some are screen shares, but all of it is awesome marketing.
Prettier Product Photos
Get Organized
We'll do the Work with
Phi Beta Kookies